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Make the NATIONAL headlines – with journalist and PR Carol Driver
Carol is a well-respected freelance journalist writing for national newspapers and magazines – and, for the past six years, she has been working with incredible one-to-one clients (including seven-figure entrepreneurs such as Lisa Johnson!) to get them in the national press on a consistent basis using strategic storytelling. She has written for, and had clients featured in, pretty much every national newspaper or magazine – from Forbes, The Times, the Telegraph, The Sun and The Daily Mail, to Closer, YOU mag, Femail, Fabulous, Woman, and Good Housekeeping.
Having been a journalist for more than 25 years, Carol has built strong relationships with editors on leading publications. Most recently she worked as Femail Editor at MailOnline – she knows what editors are looking for and she knows how to write a story that will hit the spot. In fact, editors come to her for story ideas and features.
Carol will only ever take on PR clients if she believes she can either secure coverage for them, and/or raise their profile in the media on a consistent basis. She’s achieved consistent national coverage for every single one of her clients. She never clock-watches and she always go the extra mile for her clients – your success is also her success.
Carol also teaches female entrepreneurs how to make the headlines in her brilliant free Facebook group How To Make The Headlines, which is filled with insider tips and advice as well as exclusive media requests. Click here to join today.
Carol understands how tricky it can be to take the first step towards pitching an idea to an editor – or to consistently write pitches that editors can’t ignore, so she’s created a free ‘ultimate checklist guide to pitching’, which you can download here NOW.
Client testimonials
Lisa Johnson
“I’ve loved working with Carol. Her strategy for PR is so thought out. It’s not just about getting you into press, she works out the positioning in a long-term strategy to help you be seen as the expert in your field. The opportunities have been amazing so far! I’d definitely recommend!”
Liv Conlon
“Carol secured my first PR 7 years ago when my story was just emerging, which was HUGE! More recently I’m working with her on a consistent PR strategy, not only have I made my investment back for the year with the coaching students it’s attracted, but I’ve also been spotted for some ‘grand-slam’ opportunities! I trust Carol implicitly with my brand and my image, she’s the ultimate professional and her ambition, passion + creativity is evident in the results!”
Holly Matthews
“Carol has been the best investment in my business this year! She works with passion, bravery and at a pace that matches my own. She thinks outside the box with ideas and pitches and is always willing to work with you on ideas. I have been featured in major publications that I would never have been in had I not worked with Carol. An absolute powerhouse of PR!”
Debbie Grayson
“For anyone thinking of working with Carol 1-2-1, I wholeheartedly recommend it. I have done several courses in PR but the missing piece for me was the actual implementation. I am so busy with my business that I simply don’t have time (and use that as an excuse not to) to pitch myself. I love how easy Carol makes it, and I’ve been featured in multiple national newspapers and magazines on multiple occasions. None of this would have been possible without Carol’s help. It’s been worth every penny and more.”
Susie Hasler
“I chose to work with Carol because she not only had extensive industry experience, but she really understood who I am as an entrepreneur and understood my business and what I needed. Carol very quickly helped me to gain amazing press opportunities, and was proactive about sourcing them for me. She was considerate, approachable and great to work with. Carol was always available at the end of the phone when I had any worries or wobbles about anything! I highly recommend any entrepreneur to work with Carol - she's the best in the business.”
Will Iredale
“Carol is a superb operator. She has a strong nose for a good story and knows exactly what is required by journalists to land quality and engaging coverage.”